OFFICE LAB by Atlanta Weiss
These artist-crafted email templates help you quickly turn new art subscribers into engaged art collectors and excited buyers.
for visual Artists
You’ve poured your heart into growing your email list—now let’s make sure your welcome emails turn those subscribers into lifelong art collectors.
Most artists send a quick “Thanks!” and then go silent. But a proper welcome email sequence can do so much more to connect and convert new subscribers.
Without a warm, strategic follow-up, subscribers forget you fast. That’s lost momentum, missed engagement—and no art sales.
Turn New Art Subscribers into Loyal Collectors & Happy Buyers
An 8-part, ready-to-send welcome email sequence crafted for visual artists who want to sell with soul.
✅ Welcome subscribers into your creative world in a natural, authentic way—no awkward intros.
✅ Build real trust and anticipation—so your audience sees the unique value of your art.
✅ Present your art as irresistible—without ever sounding salesy or pushy.
✅ Gently guide your readers toward a sale or commission with each email in the sequence—no pressure, just genuine connection.
Email Templates
WELCOME
That’s why I created the
Emotional Storytelling & Gentle Persuasion (Made for Artists!)
Professionally written, deeply engaging, and designed to convert—just personalize with your magic and hit send.
8 Ready-to-Use Email Templates for artists (No Copywriting Needed)
A Step-by-Step Email Strategy
That Works While You Create
Know exactly when and how to send each email to maximize engagement and sales.
What’s Inside?
Turn casual curiosity into committed art collectors - gently guide them toward buying your art or booking your services, all through your welcome emails.
Bonus: Tips to Nurture Long-Term Collector Relationships
Get expert advice on keeping your art collectors connected and engaged long after the first email.
welcome Email Sequence
with 8-Email Campaign you can
let every interested subscriber go through.
Email 1: The Warm Welcome
Makes a beautiful first impression on your new subscriber and build immediate trust.
Email 5: Social Proof & Testimonials
Boosts confidence with stories and kind words from past collectors.
Email 2: Your Artistic Story
Invites readers into your story and share the “why” behind your art.
Email 6: The First Offer
Presents your first offer with a personal, exciting invitation to purchase or commission your art.
Email 3: Behind the Scenes
Gives them a peek into your creative process to build connection and intrigue.
Email 7: Final Encouragement
Answers unspoken questions and ease any hesitations with a warm, reassuring message.
Email 4: The Collector’s Perspective
Shows your subscribers what makes collecting your art so meaningful and worthwhile.
Email 8: The Long-Term Connection
Keeps the door open for future purchases, collaborations, or commissions.
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what You Get
How It Works
Download
Get instant access to all 8 templates via Google Drive—no account needed.
PersonaliSe Each Email
Add your name, links, and touches of your creative voice to make it truly yours.
Schedule & Automate *
Paste these emails into your email platform, schedule them, and let them run on autopilot.
See the Results
Watch engagement grow, relationships strengthen, and new collectors take action.
Your Artist Welcome Funnel
* Scheduling & automating emails requires an email automation service like MailerLite, Mailchimp, ConvertKit. All of them have FREE PLANS available.
We highly recommend Flodesk.
Time You’ll Get Back with 8 Email Templates
45–90 min
Writing
Emails from Scratch
10–20 min
using these Email Templates
35–70 min
Time Saved
Customising these templates takes just 10–20 minutes each, while writing from scratch eats up 45–90 minutes per email.
That’s up to 9.5 hours saved across your full 8-email collection.
That’s up to a 1,5 studio days saved!
one Email
Email Task
6–12 hours
1.5–3,5 hours
5–9.5 hours
8 EmailS
16–32 hours
3.5–7 hours
12–24 hours
21 EmailS
27–55 hours
6–12 hours
21.5–43 hours
37 EmailS
8 Emails
21 Emails
39 Emails
From Scratch: 45–90 min
With Templates: 10–20 min
⏳ Time Saved: 35–70 min
From Scratch: 6–12 hrs
With Templates: 1.5–3.5 hrs
⏳ Time Saved: 5–9.5 hrs
From Scratch: 16–32 hrs
With Templates: 3.5–7 hrs
⏳ Time Saved: 12–24 hrs
From Scratch: 27–55 hrs
With Templates: 6–12 hrs
⏳ Time Saved: 21.5–43 hrs
Made for Artists
Who Work Like You
Realistic & Representational
Educate your subscribers about the mastery behind your technique and craftsmanship.
Abstract & Contemporary
Build strong relationships with collectors who resonate with your expressive, intuitive work.
Conceptual & Experimental
Guide new audiences to appreciate the meaning and ideas within your work.
Why You Need This
Most Artists Lose Potential Collectors
If you’re not nurturing your email list, you’re leaving potential art sales on the table.
Stay Top of Mind
This sequence ensures your new subscribers won’t forget about you after signing up.
Sell More Art
Warm, engaged subscribers are far more likely to invest in your work.
Effortless &
Done-for-You
You don’t have to struggle with writing—just customize and send your emails.
Our go-to guide for seamless email marketing for artists
GET THIS AWESOME BONUS!
'But I don't have an email list!'
I’ve got your back.
You can now download “The First 10 Steps to a Profitable Email List” right away—no purchase needed. It’s my way of helping more artists get started, confidently and clearly.
This guide is perfect for creatives who want to grow their collector base without tech overwhelm or guesswork—because your art deserves to be seen and supported.
LET'S DO THIS!
GET 20% OFF
get instant access to this Email Sequence at a special launch price.
Use this code at checkout
only until 16 April
"HELLOCOLLECTOR"
Get It Now and Start Turning Subscribers into Art Collectors Today!
Get 4–8 weeks of engaging emails and save up to 10 hours for every new subscriber for only €44 (≈$47/£37/Fr.42).
Email Templates
WELCOME
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