About AWE

master Art Entrepreneurship and transform your creative passion into a sustainable and impactful career.

I envision a world where the image of  'starving artist' is replaced by a creative powerhouse:
independent, influential, and equipped with robust entrepreneurial skills, making his profession a valued pillar of society.

— Atlanta Weiss
Founder Art Wisdom Education

This is our why

We believe in the transformative power of art and its ability to impact society positively.

Art Wisdom Education (AWE) was founded by Atlanta Weiss to inspire artists to reach their full potential. We create a strong, self-sufficient and influential community of artists where CREATIVITY and BUSINESS SKILLS coexist harmoniously.

AWE was established to bridge the gap between artistic passion and business knowledge. Our mission is to equip creatives with the tools and knowledge necessary for success in today's art market.

OUR 4 PILLARS

We believe the power of humanity lies in the ability of each person to make a meaningful impact on their surroundings. Through our educational and supportive work, we inspire artists to create their best selves, thereby contributing to a brighter future for all.

We view ourselves not as competitors - but as members of a growing family. We all thrive when our entire profession elevates to new heights. By sharing knowledge, we collectively uplift the entire art market.

We recognize that the key to innovation and progress is a deep understanding of the past. A dynamic and impactful future (including AI, NFTs and so on) is only possible with appreciation of what has been achieved over the past thousands of years.

In accordance with the Chinese proverb "All under one sky" ("天下一家"), we believe in the power of community. Lifting up our fellow artists elevates the entire art market and benefits the art world as a whole.

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You and I are the first generation (!) of artists
to have the technology to COMBINE ART and BUSINESS, and I am here to share this invaluable knowledge with you.

Atlanta Weiss

our values

legacy & Innovation

We honor the enduring legacy of traditional art education while embracing the challenges and opportunities of the digital age. We equip artists and fine art photographers to navigate the art market for financial independence and career success.

Empowerment through future-proof education

We believe in empowering artists through education to take control of their careers, transforming them from mere participants in the art world to influential game-changers.

Community

We believe in the power of collective wisdom and collaboration, creating a supportive network for artists to grow and thrive.

I envision a world where 'starving artist' is replaced by the image of a creative powerhouse: independent, influential, and equipped with robust entrepreneurial skills, making this profession a valued pillar of society.

Art Wisdom Education is my brainchild, born from the collective 70+ years of professional experience across two generations of artists and art entrepreneurs in my family, influenced by in the rich diversity of three European cultures.

Our suite of tools, methods, courses, and recommendations is crafted to transform you from an artist into an art entrepreneur, reshaping not just your career, but the artistic landscape itself.

Atlanta Weiss

Your new artist friend. You might be here in search of a long-awaited epiphany.

Hello creative head! 
I am

Meet the founder

Our story

AWE's roots are deeply embedded in the rich soil of artistic heritage. Founded by Atlanta Weiss, a second-generation artist with a legacy of creativity and entrepreneurial spirit, AWE is more than just an educational platform. It’s a culmination of over 70 years of combined experience in the art world, channeling wisdom from generations of artistic and business excellence. 

The seeds of AWE were sown in the rich legacy of two remarkable artists – the parents of our founder, Atlanta Weiss. As pioneering artists and educators, they established not just one, but three art schools and an art club, marking a legacy of artistic excellence and education. Atlanta carries forward this legacy into the 21st century with AWE, infusing it with modern tools and entrepreneurial strategies.

become legendary

We view ourselves not as competitors - but as members of a growing family.

We all thrive when each of our colleagues elevates to new heights.

By becoming better, we collectively uplift the entire art market.

At AWE, we believe that art is not just an expression of the soul but also a viable and vibrant profession.

Our mission is to bridge the gap between artistic passion and commercial success. We're dedicated to empowering artists and fine art photographers with the business acumen typically absent from conventional art education.

Our aim is to equip creative minds with the knowledge and skills necessary to navigate the art market independently and successfully.


Our mission

We envision a world where artists are not just creators but influential members of society, adept in the nuances of business and entrepreneurship.

AWE aspires to be a cornerstone for artists, guiding them through the complexities of the art industry. We aim to foster a community where knowledge, creativity and commerce coexist harmoniously.

Our vision

our approach is simply this

We equip our students with modern business strategies, ensuring they are well-equipped to navigate the complexities of the art world.

Our courses and tools are designed to be practical, insightful, and adaptable to the evolving trends in art and business.

Recognising the need for practical, real-world skills in the art community, AWE offers comprehensive and wholistic business education tailored to artists and fine art photographers.

— Atlanta Weiss

Join our
growing family

We view ourselves not as competitors - but as members of a growing family. 
We all thrive when our entire profession elevates to new heights. 
Let's start the change!